Sesc (Social Service of Commerce) is a private institution, nationwide, established in 1946. Its purpose is to promote social welfare, improve quality of life and cultural development for workers of
goods, services and tourism, as well as the community as a whole.
Sesc – in São Paulo State – has currently 36 activity centers, which provide for the community a socio-cultural action committed to democratize access to the citizenship tools.
The development of programs and projects that stimulate the expansion of experience related to sports and physical activities are part of these actions. As well as being aware of the importance of
continuing these practices every day in one´s life to promote quality of life and wellbeing.
In this context, Sesc São Paulo has developed a physical exercise program called “Multifunctional Gymnastic”. It is an innovative exercise program that takes into accounts the characteristics and
expectations of each participant. Directed for young people from 12 years old, adults and elderlies, the participation can be on individual manner or with other people (group class). The exercise
prescription is drafted from the perspective of the physical abilities development through motor skills, gradually increasing the complexity of movements performed; focusing on functionality,
cognition and development of neuroplasticity.
The creation and implantation of this program took place from dialogic meetings involving Physical Activities Instructors from Sesc units, Exercise Program Supervisor of Sesc Head Office, and a
Consultant / Researcher in this area in the Physical Education and Sports School of University São Paulo, intending to exchange experiences and establish an area for the construction of action and
This process began as trials in 2004 and was consolidated from March, 2010 to July, 2013, by creating a working group to systematize this institutional program. This experience was significant,
enabling, in 2013, 61 physical activity instructors to be prepared to multiply practical and theoretical knowledge to others 364 physical activity instructors who had worked in 29 units that had
developed the “Multifunctional Gymnastic Program”.
From that time on, in 2014 and 2015, support training was developed, always together with the working group participation, and in each edition, 60 physical activity instructors more updated their
knowledge about the program, totaling 181 physical activity instructors prepared as a multipliers.
In 2015, “Multifunctional Gymnastic Program” is present in 32 Sesc units, with approximately 45 thousand participants enrolled, from young to elderlies.
The conclusion is that dialogic meetings and multiplier working group formation are efficient and effective strategies to the elaboration and implantation of an exercise program, to practical and
theoretical alignment, to the prescription of physical exercises in accordance with recent academic studies, as well as in supporting of long-lasting and motivational physical exercise program,
promoting to participants quality of life and wellbeing.